Improve YouTube Channel Title Tutorial

Custom YouTube Channel Title

Building your brand and traffic to your YourTube channel

takes lots of tweaks and ongoing effort. The little details all add up to your success and the Title of your channel is very important. Many YouTubers overlook this detail and never realize how easy it is to improve.

The key to success here is in your keyword. What problem do you solve? What words to you want to be found with? What is the primary term that people search? Use this in your title.

Getting into your channel setting is really easy. My channel title tutorial video will show you exactly how to do this.

Take a look at this graphic to see the title of my channel and exactly how it shows on the web:

Custom YouTube Channel Title

Custom Title Helps Build Brand and Traffic

Change your title via your YouTube account’s control panel

-> My Channel -> Settings: The video shows you step by step.

While you are in there take a moment to add tags to your channel as well. Add ALL the keywords someone may use to find your content. There’s likely some limit to the number of tags you can use but I don’t know it. Add 20 or so if you think they are relevant.

After you have save the changes be sure to review your site online and have others look at it too. Get some feedback and improve your title as you go. Things change and markets drift to and from specific words. Make sure your channel is a direct bullseye.

Take Action!

Comment or ask any question.


Brand Your Web Video

brand your video with graphics

There are numerous places to upload and host your videos but the number one spot is Youtube. The same advice applies everywhere so just begin to make this a habit and SOP.

First, brand you video with your logos and brand colors in you graphic overlays, bugs, and lower thirds. I’ll show you how easy this is to make in another post but this is dead simple. Also, it’s quite effective. If your content is high value other people will embed your videos and help spread the brand. Always do this if you’re a marketer.

Second, and speciffically to youtube, always begin your description with the full URL of your central site. All you have to do is include the “http://” and the link will appear. Frequently youtube will only doisplay the first line of text so make sure this is showing to every visitor. Do it every time!

brand your video with graphics

Brand Your YouTube Videos Every Time

In the lower lines of text you can include additional links to you other sites and social platforms, but always start off with the main link.

Video Traffic Academy Review of Product Value

So, I usually enjoy a good IM [internet marketing] launch, and watch from the sidelines, but today I’ve taken the bait and purchased, from an affiliate link, a product called Video Traffic Academy.

Enjoy the Video Traffic Academy sales page for yourself

The product is sold at only $97 but as you may expect has a $297 up-sale and a $97 per month continuity program.

Given the level of info and expert content I will have to say it looks like a fair deal, so far.

Anyway, I’m in and on the hook for a C-note, and have 30 days to refund if I’m not happy. I may or may not write anything else here so don’t hold me to it, but I’ll try to post something, and I’m way over due for a video here so that may be the plan.

The hook here is making effective, traffic driving and converting YouTube videos. Since I’ve just been having fun goofing off in this space up til now I’d like to turn up the monetization and start to make a buck.

Meet Me on ;-)

I’ll me talking with Barry DJ Sermons about web video live on Tuesday 4/19. See it live or catch the replay. Here are the slide I created in Google Docs to use for this talk.

Please Don’t Confuse This With An Actual Blog ;-)

While I do enjoy making useful and fun videos, I dontt spend much time writing about things here. If you have a question or comment please ask in the comments below.

Meanwhile Ill be off in other directions making videos and chasing social media pursuits that are more suited to monitization :-)

Merry Christmas Video Greeting Card

Sometimes I forget about Animoto, but then I see someone using one and I’m drawn right back in. Animoto is free and easy [also Ez] and totally irrestible. Go make one for somebody and have a great holiday!

Create your own video slideshow at

Shout-out and Share the Love (aka traffic!)

Video Idea #76 – Shout-out to other blogs and pages!

By editing the video with text etc you can build your list or traffic to your own site. When you shout-out to someone they’ll LOVE it and will share it with all their connection via facebook, twitter and everywhere they can. I’d say that’s win-win! Re-tweet, Re-blip, re-post and share this one ;-)

You want an Ez way to add test? just write your @name on a card and stick it in front of the camera. You’ll get the same love and won’t have to edit!

Let’s Talk Video in Small Groups

Do you have a small group that would be interested in learning how to produce good internet videos the easy way? I’m willing to work out a time for an hour or two in Greensboro, Charlotte, Grenville/Spartinburg, or Atlanta areas. Let me here from you soon.

Easy Video Message Pad

I carry my flip video camera everywhere. If it’s not in my pocket it’s in the car. One of the great uses I find for the flip is as my personal digital assistant. I keep it handy at events and often ask people I meet to leave their contact information with my “assistant”. They are more likely to remember me and I can put the face with the info much better than with a business card!

[Read more…]

Flickr Is Also A Video Host. Try It!

I’ve started working on my ebook, 90 Second Success, and now have to include a new video host on my list. Flickr, a gorilla in the social photo sharing space, now allows short videos as well. The limit is 90 seconds (did they take my advice already?) and commercial use is not allowed. If you want to use video and photos for your business just be sure to keep it non-promotional ;-)

The player is clean and neat and works well embedded into your pages like this. My initial thoughts are quite positive and I’m betting the SEO value of the media embed is a high value too.

The list of hosting sites gets longer every day and I’ll be trying as many as possible. If you find any new ones or have feedback or questions please use the comment section.

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